StoreLab™ is a global leader in VR simulation, focus group and research. Our tools are tried and testing throughout the world and built in partnership with our clients. "People don't need to go to stores anymore, they have to want to". StoreLab™ software modules put powerful shopper marketing ideas into a 'life-like' virtual store, with planogramming, analytics and instant trade presentation at your fingertips. We make what used to be complex and take a lot of time, simple and fast. At at time of rapid change, visualizing and testing first in VR is a must.